National Cutting Horse Association

The National Cutting Horse Association is a non-profit equestrian organization headquartered in the US. Their primary purpose is to promote and sponsor cutting events. The association was founded in 1946 at the Southwestern Exposition and Fat Stock Show.

www.nchacutting.com

Projects completed:

  • 2022 World Finals Logo Design, Posters
  • 2022 Metallic Cat World Championship Futurity Banner
  • 2023 NRR Cat King Cole Super Stakes Logo
  • 2023 NCHA Convention Logo
  • NCHA National Circuit Championship Logo
  • 2023 NYCHA Military Cutting Challenge Logo
  • 2024 NRR Cat King Cole Super Stakes  Logo

Hanson Horse Ranch

Projects completed:

  • Website Design
  • Various Poster & Flyer Designs

Hanson Horse Ranch is located in Preston, Minnesota and is a farrier supply store and ranch, owned and operated by Jordan Hanson and his family. Jordan specializes in various horsemanship works including horse pulling, training, and boarding. Jordan was looking to expand his brick and mortar store by implementing a website for Hanson Horse Ranch's services and products. In 2022, Jordan was able to offer and book all of his Holiday Sleigh Rides online, and by 2023 the website was launched with over 500 products available online and in-store.

www.hansonhorseranch.com

The Retreat Ranch

The Retreat Ranch is a family-owned and operated business located in Texas. They currently have unique glamping accommodations as well as an outdoor covered pavilion, mediation labyrinth, dining hall & fully stocked kitchen, workshop barn, historic 1860 multipurpose house, and so much more, all available for private rental. 

https://theretreatranch.com/

Projects completed:

  • 2023 Yoga & Horses Retreat Poster with Social Designs

BRANDING + LOGO DESIGN

website designs

additional print & digital projects

“Working with Raychel was a delight. She gave my brand a huge overhall to harmonize with my book and go beyond it. She captured the essence of my brand really well and translated it to a full sales brochure with minimal input from me. Raychel is exceptionally good at proactive, independent, creative thinking and gave me so many ideas of how I could show my work that I hadn’t thought of. It was great to have my thinking challenged in such a thoughtful and creative way. She saw what I couldn’t see - and then showed me - and she was right!” 


-helen appleby

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